Original research and playbooks on how ChatGPT, Claude, and Perplexity decide who gets named.https://blog.specularisinc.com/en-ushttps://blog.specularisinc.com/blog/how-med-spas-get-found-by-ai/https://blog.specularisinc.com/blog/how-med-spas-get-found-by-ai/We tested 43 Florida med spa sites: 37% are invisible to AI and 28% block the crawler. Get your med spa cited by ChatGPT with the right schema, RealSelf and Google reviews, and treatment pages.Mon, 24 Aug 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/how-roofing-contractors-get-found-by-ai/https://blog.specularisinc.com/blog/how-roofing-contractors-get-found-by-ai/We tested 40 Florida roofing sites: 45% are invisible to AI and 30% block the crawler. Get your roofing company cited by ChatGPT with RoofingContractor schema, reviews, and answer-first pages.Mon, 24 Aug 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/half-of-florida-local-businesses-invisible-to-ai/https://blog.specularisinc.com/blog/half-of-florida-local-businesses-invisible-to-ai/We tested 561 Florida businesses across real estate, law, roofing, and med spas the way ChatGPT reads them. 49% are invisible to AI and 26% block the crawler outright. Full data and the fix.Sat, 22 Aug 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/reddit-citations-dropped-chatgpt-what-it-means/https://blog.specularisinc.com/blog/reddit-citations-dropped-chatgpt-what-it-means/Reddit's ChatGPT citation share collapsed ~86% in Aug 2026 but held in Google AI. Why single-source AI visibility is risky, and how to diversify.Sat, 15 Aug 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/we-stress-tested-our-own-audit/https://blog.specularisinc.com/blog/we-stress-tested-our-own-audit/We tried to break our own free AI visibility audit the way a skeptic would. The full log: why Reddit scores 9/100, where the audit was wrong, and what we changed.Wed, 12 Aug 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/best-geo-aeo-agencies/https://blog.specularisinc.com/blog/best-geo-aeo-agencies/The best GEO and AEO agencies in 2026, what each is best for, how much a GEO agency costs, and how to choose. An honest comparison including Specularis and the top content and tracking shops.Sat, 08 Aug 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/profound-alternative/https://blog.specularisinc.com/blog/profound-alternative/Looking for a Profound alternative? Honest comparison of Profound vs Specularis, Peec AI, Otterly, Scrunch, and Goodie, including free options and which fits founders vs enterprise.Thu, 06 Aug 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/ai-visibility-statistics/https://blog.specularisinc.com/blog/ai-visibility-statistics/Original 2026 data on AI visibility: 24-25% of local business sites block GPTBot, 42-57% have no structured data, and 44-63% are effectively invisible to AI answer engines. With sample sizes.Wed, 05 Aug 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/best-ai-rank-trackers/https://blog.specularisinc.com/blog/best-ai-rank-trackers/The best AI rank trackers and AI visibility monitoring tools in 2026: Profound, Peec AI, Otterly, Scrunch, Goodie. Pricing, who each fits, and why to audit before you track.Sat, 01 Aug 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/best-ai-visibility-audit-tools/https://blog.specularisinc.com/blog/best-ai-visibility-audit-tools/Compare the best AI visibility tools for 2026: monitors like Profound, Peec, and Otterly vs a free audit that shows why you're invisible and what to fix.Thu, 30 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/ai-thought-we-were-a-roman-mineral/https://blog.specularisinc.com/blog/ai-thought-we-were-a-roman-mineral/We asked Perplexity what Specularis is. It described an ancient Roman mineral, not our company. That's the exact problem we fix for clients. Here's how entity disambiguation works and how to fix it.Tue, 28 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/ai-visibility-for-miami-real-estate-agents/https://blog.specularisinc.com/blog/ai-visibility-for-miami-real-estate-agents/How Miami real estate agents get found and cited by ChatGPT and Perplexity: crawler access, RealEstateAgent schema, and off-site proof. Plus local audit data and a free check.Sat, 25 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/ai-visibility-for-tampa-real-estate-agents/https://blog.specularisinc.com/blog/ai-visibility-for-tampa-real-estate-agents/How Tampa real estate agents get found and cited by ChatGPT and Perplexity: crawler access, RealEstateAgent schema, and off-site proof. Plus local audit data and a free check.Fri, 24 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/how-to-see-which-sources-ai-cites/https://blog.specularisinc.com/blog/how-to-see-which-sources-ai-cites/Most business owners are asking the wrong question about AI. They want to know how to make ChatGPT like them. The question that actually decides whether you show up is different, and once you see it, the fix gets a lot clearer.Thu, 23 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/how-law-firms-get-cited-by-chatgpt/https://blog.specularisinc.com/blog/how-law-firms-get-cited-by-chatgpt/We tested 35 Florida law firm sites: 49% are invisible to AI and 43% block the crawler, the worst of any industry. Get your firm cited by ChatGPT with Attorney schema, legal directories, reviews, and answer-first pages.Wed, 22 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/miami-real-estate-ai-visibility-study/https://blog.specularisinc.com/blog/miami-real-estate-ai-visibility-study/Original research: we audited 51 Miami real estate websites. 25% block GPTBot, 57% have no structured data, and 63% are effectively invisible to AI answer engines.Tue, 21 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/tampa-real-estate-ai-visibility-study/https://blog.specularisinc.com/blog/tampa-real-estate-ai-visibility-study/Original research: we audited 45 Tampa real estate websites. 24% block GPTBot, 42% have no structured data, and 44% are effectively invisible to AI answer engines.Sat, 18 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/how-real-estate-agents-get-found-by-ai/https://blog.specularisinc.com/blog/how-real-estate-agents-get-found-by-ai/Get found by AI as a real estate agent: Google Business Profile, RealEstateAgent schema, reviews, and Zillow. The full playbook, plus a free audit.Thu, 16 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/hub-ai-visibility-guide/https://blog.specularisinc.com/blog/hub-ai-visibility-guide/The 2026 guide to AI visibility (GEO/AEO): the five pillars that get you found and cited by ChatGPT, Claude, and Perplexity, with checks to run today.Tue, 14 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/how-to-check-if-ai-can-find-your-website/https://blog.specularisinc.com/blog/how-to-check-if-ai-can-find-your-website/Check if ChatGPT and Perplexity can find you: robots.txt, schema, and off-site signals. Do it by hand, or run a free audit that checks all five in a minute.Sat, 11 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/why-isnt-chatgpt-recommending-my-business/https://blog.specularisinc.com/blog/why-isnt-chatgpt-recommending-my-business/AI ignores your business for one of five reasons: crawl access, schema, content, corroboration, or technical setup. See which one, and how to fix it free.Thu, 09 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/what-is-llms-txt/https://blog.specularisinc.com/blog/what-is-llms-txt/llms.txt is a simple file that tells AI what your site is about. What goes in it, how to add it, and whether it actually matters for AI visibility.Tue, 07 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/geo-vs-seo/https://blog.specularisinc.com/blog/geo-vs-seo/SEO ranks you in Google's links. GEO gets you cited inside AI answers. Here's how they differ, where they overlap, and why you need both in 2026.Sat, 04 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/what-is-aeo/https://blog.specularisinc.com/blog/what-is-aeo/AEO, or Answer Engine Optimization, gets your business picked as the direct answer in ChatGPT, Perplexity, and Google AI. What it is and how to do it.Thu, 02 Jul 2026 00:00:00 GMThttps://blog.specularisinc.com/blog/what-is-geo/https://blog.specularisinc.com/blog/what-is-geo/GEO, or Generative Engine Optimization, is how you get cited by AI answer engines like ChatGPT and Perplexity. How it works, and how it differs from SEO.Wed, 01 Jul 2026 00:00:00 GMT